ART DIRECTOR + HIP-HOP PURIST LIVING IN THE DC-METRO AREA
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Defy Logic


Defy logic

Out with the old, in with the new. To shift brand perception and drive buzz around Logitech, we kicked off a new era launching Defy Logic 2.0. The brand campaign featured iconic artists, athletes, and business owners inspiring us to embrace individuality and redefine the logic of tomorrow. We brought the campaign to life across all social channels.

with Taylor Moore, Jacob Prokell, and Sorina Rosoiu


Social Content

 
 
 

Digital

Check out the brand film launch by partner agency, Virtue