street
market
event activation
the brief
In 2022, Streetsense invited Washingtonians to shop a curated pop-up: Streetmarket. Designed to support local makers and businesses, Streetmarket engaged the greater community in a fun and festive way, highlighting the amazing creativity in the District.
the approach
Coinciding with the launch of Streetsense’s new brand identity, Streetmarket served as a celebration for the entire community. We created a complementary logo signifying the festival location—the company’s new headquarters in the eclectic Shaw neighborhood. We designed and promoted engaging event collateral that reflected the vibrant spirit of the market.
the results
In partnership with The Howard Theatre, Streetmarket hosted 20 vendors, attracted 3,000+ attendees, and earned over $25K of revenue for local businesses.
logo design
print collateral
social
Check out the event, held on a sunny summer day, and click through to view and support these creative DMV-based businesses:
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Creative Director: Taylor Moore
Art Director: Katie Marren